Nayuki sign
Photo Credit: VCG
MODERN HISTORY

Two-Way Communication: How China Adopted Japanese Terms to Discuss Modernity

In the early 20th century, debate raged in China over whether to accept a deluge of Japanese loanwords

When Nayuki, a popular Chinese bubble tea brand, changed a single character in its name in December 2022, it was not just a cosmetic change. Amid a wave of political tension between China and Japan, the brand switched the Japanese character の (pronounced “no”), which indicates possession, in its Chinese name (then, 奈雪の茶) to 的, the Chinese character with the same meaning.

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